Six key metrics to measure the success of online events [Infographic]

When you’re hosting an online event, whether live or on-demand, it can feel like a huge win just coming through advertising and hosting.

But that’s not enough: you still need to know if the event was a success with the audience and for your company.

So how can you say that

A recent infographic (below) by Flow examines six key metrics that can help you understand if your marketing efforts were effective, how engaged the staff were with the content during the event, and what your ROI was on the effort.

Take a look at the infographic:

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