18 beautiful new e-book templates [Free Download]

Did you know that landing pages have the highest conversion rate at 23% than other types of sign up forms? It’s true, but landing pages don’t convert visitors into leads on their own. If they don’t have attractive and compelling offers, they won’t generate the leads your sales team is looking for.

This is why it’s so important to create valuable content to be downloaded and then package it so that it is visually appealing to your readers. An e-book is a handy selection of content that offers so much value to your audience that they don’t mind submitting a lead form to download. WP Forms reports that e-books are the most popular lead magnet with subscribers. 27.7% of marketers use them.

Adding e-books to your content archive can be worthwhile, but it takes work. While each step in creating an e-book is critical, an essential step in the e-book development process is creating a design that will help tell the story in the copy. Having a professional and functional design will make the copy more readable for your audience, so they are more likely to revert to it and possibly even share it with a friend.

We know that not every team has someone in house who can (or has the time to do) a chic, shareable e-book design. But we have good news: you don’t have to be a professional designer to create beautiful e-books yourself. With the right resources and approach, you can deliver valuable content to your audience in a fraction of the time.

A few years ago. We have created e-book templates to make this process easier for you. They were so popular that we decided to revise the offering to include PowerPoint, Adobe Indesign and Google Slides formats. We hope these templates minimize the time spent on the details of the design and allow you to focus on writing valuable, lead-generating content that your readers will love.

Three free e-book templates from HubSpot

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Get started with one of these free e-book templates

Each of these templates organize your content into a readable, shareable e-book that your readers will love. Each has a table of contents, a chapter page, copy pages, and a call-to-action page at the end. Here is a preview of some of the ebooks you can find in the template pack:

Sample page from the artistic topic reading

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For the marketer, seller, or designer who needs to communicate a high-level vision of a strategy in great detail, the artistic theme template is a wise choice. This template uses spaces to define boundaries between sections and gives your e-book a clean, uncluttered charm. Colorful headers with serif fonts, eye-catching graphics and breathtaking images bring your e-book to life. The artistic theme includes several unique layout options including light and heavy text pages, photo layouts and more to keep the design fresh from one side to the other.

The Artistic Themes eBook Template is best for:

  • Marketing content
  • Target group personas
  • Sales tips and tricks

Sample page from the professional topic reading

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Appeal to the professional yet bold aesthetic, the e-book template for the professional topic. Image-based covers and thick, bold fonts draw attention to headlines and big ideas, while body pages with room for photos are perfect for a presentation or inspiration guide. The professional template was created with the visual communicator in mind. Social media experts, event planners and web designers – this one is for you!

The Professional Subject E-Book Template is best for:

  • Social media guidelines
  • Event planning
  • Web design content

Sample page from the honeycomb theme that reads

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Your e-book will amaze the crowd with this honeycomb-inspired design. The hexagonal shapes in the background are neutrally colored in the original e-book template. However, adding your branded colors can make these hives look cute. Inside, you’ll find page layouts for quotes and photos with captions. This makes it a good choice for e-books with a good balance between artwork and copy.

The Honeycomb Theme Ebook Template is best for:

  • Recipe books
  • Customer Service Policies
  • Technology best practices

Cover page of the Triad-themed e-book template with an orange cross, two triangles in the cross above and below, and a bold blue font that offers space for custom text

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The Triad theme is great for textbooks with extensive visual designs and offers plenty of space to organize your content on each page. The triangular shapes in this template will give your e-book a sense of direction that will keep the reader moving. The bold complementary colors jump right off the page and grab your attention. However, this template can be edited to include your branding colors.

The Triad Theme Ebook Template is best for:

  • Education workbooks
  • Educational presentations
  • Seminar courses

With these polished templates, you can:

  • Create beautifully designed e-books without the expense of a designer or experience with InDesign / Illustrator / Photoshop.
  • Choose from six different e-book designs on three different platforms (Adobe InDesign, PowerPoint and Google Slides)and even add your own branded colors for a customized look.
  • Spend more time writing great content and less time to get the layout right.
  • Use all the images provided in the templates for free.
  • Save your e-books as professional and attractive PDF files which are ready for download.

Create your e-book for free

Ebooks are one of the most popular content outlets among consumers, but the effort it takes to create them can keep content creators from getting started. These templates make designing your e-book easy so you can spend more time sharing your big ideas with the world.

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Editor’s Note: This post was originally published in July 2019 and has been updated for completeness.

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