Author Archives: Intomaking Money

According to a study by CGS, people still prefer phone calls for customer service interactions during times of crisis. The report is based on data from a survey of 2,000 people in the United Kingdom and the United States. Around 57% of respondents in the UK and 51% in the US say they use phone […]

Are LinkedIn posts with or without links getting more engagement? To find out, Social Insider and Lightspan Digital analyzed the engagement (likes, comments and shares) of 86,504 LinkedIn posts from 883 brand pages. The researchers found that posts without links performed better than those with links in almost all post types (the only exception: job […]

The many social media channels available today can cripple even the most accomplished business owner. Where do you start Which is the best? How do you avoid wasting time on channels that don’t bring a solid ROI? The fight is real. Facebook and LinkedIn are two of the largest social media platforms and offer a […]

Almost two-thirds of people who work from home say they worked from their bed, according to a recent study by CraftJack. The report is based on data from a survey of 1,520 Americans currently working entirely or primarily from home, conducted in June 2021. Around 65% of respondents said they worked from their bed and […]

Gantt charts. Love them, hate them, or you can’t live without them, they are a reality in a marketer’s life. But how do you stand out from the others? I’ve rounded up some of the best examples, along with some free templates to get you started. Dive in below and find your favorite. But first […]

Subscribe today … it’s free! MarketingProfs offers thousands of marketing resources, completely free! Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, at home … delivered straight to your inbox! MarketingProfs is the largest marketing community in the world and we are here […]

Whether you’re a solo preneur or running a large company, you need a business budget to understand where your money is coming from and where it’s going. A business budget template can help organize the numbers so you can easily track revenues, plan expenses, and save for future growth. You don’t have to be an […]

Hear NEW! Listen to the article Log in or register to access this feature! The observation that COVID-19 has drastically changed the way we interact is now old news. However, incorporating best practices into your B2B marketing strategy is never a bad idea, and marketers can learn a lot from how customer service reps have […]

No matter what they say, people judge emails by their subject lines. In fact, 47% of marketers say they test different email subject lines to optimize the performance of their emails. This is why it’s so important to create subject lines that are persuasive enough for people to click through. Although they may seem like […]

Sometimes the information we need to make the best decisions is obviously hidden. But without the ability to first collect and then decipher this information, it is useless to us. That was so during World War II, when the top-secret German information that the Allies needed to prevent impending attacks were transmitted over the airwaves. […]